OVERVIEW

Lumina is an e-commerce platform that sells personalized hair care products, specifically targeting Generation Z. We strive to stand out in the hair care market by providing custom-formulated solutions tailored to individual hair types and concerns

APPROACH

The design approach focuses on creating an engaging and intuitive user experience. A visually appealing and user-friendly interactive quiz assesses hair type, concerns, and preferences, making it easy and enjoyable for users to find their perfect match. A minimalistic aesthetic design, stylish fonts, high-quality visuals, and a limited color palette create an appealing and easy-to-navigate website